Over the last week or so, I’ve slowly been coming back out of my hiatus. However, in my hiatus post I kept why I suddenly ‘logged off’, very vague. The truth of it was that I had lost my love for blogging. Strangely enough, despite my own post about not getting bogged down by stats, or treating blogging like a chore – I did just that. Proving that bloggers can be their own worst enemy.
Over the last few months, I was religiously checking my visitor count, and seeing it drop off. When I googled my reviews or posts, I noticed my google ranking for posts I thought were pretty solid & successful had significantly dropped! It was depressing to see, and honestly broke my heart. I didn’t know what had happened, I tried everything I could to fix it. I read up on SEO, obsessed over alt tags, backlinks and Google Analytics. I didn’t understand any of it, but I spent hours, even staying up till 4 AM reading SEO recommendation posts.
I found sites that measured domain authority, page authority and global website ranking (whatever those terms means). But all they did was make me feel worse. I’ve been blogging for three and a half years, and all that hard work and love came down to a measly score out of a hundred. A low score at that. And then I realised, that I was the one giving that number power, I was the one going ‘my website is only worth a #/100′, what I’m doing is worthless’. But that’s not fair, it’s not fair to me who treats my blog like my baby, not fair to the blogging community that I’m part of and definitely not fair to my readers.
So to cut what could be potentially long and sappy post short, I’ll just quickly sum up this epiphany I had. Yes, it’d be cool to be the top blog out there, to be the next Anime News Network or Honey’s Anime. But, I should view success as a by-product or bonus of doing what I love. Not doing what I love so that I will be successful – because that’s just a poisonous way of thinking.